Tweet How many times have you heard someone say, “if you want something done right you might as well do it yourself”? How many times have you said this or something like it yourself? I know there have been plenty of times in my career where I thought this way. The problem is, if you…
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Tweet The owners of privately held businesses are the key leaders in their business, or at least we are supposed to be. It’s our job to make sure that the business is thriving and that it prospers over the long term. So often, though, it feels like we are not leading so much as hanging…
Read MoreTweet “Strategic planning is a waste of time.” That’s what one business owner told me recently as we were talking about business success. According to this business owner, spending time and resources on planning just slows the business down. His view of planning is quite common among small business owners but it flies in the…
Read MoreTweet Every year around my birthday I have an appointment with my doctor for my annual physical. The Dr. does some tests, pokes around, asks me a bunch of questions about me and my life, and then hopefully gives me a clean bill of health for the next year. As a part of this process,…
Read MoreTweet People are the single most valuable and most volatile asset in a small business. If you have the right people in the right jobs, your business does great. Get it wrong, even just one key person can bring a business to its knees. No wonder so many business owners tell me that finding and keeping…
Read MoreTweet Small business marketing guru John Jantsch says that marketing is all about getting someone who has a need to know, like, and trust you so that they will choose you to provide the solution to their need. I got to thinking about this and decided not only is he right on, but he has…
Read MoreTweet Building your brand is critical to business success. We all know it, and we all want to make it happen. Business owners often spend thousands of dollars on logo design, printing, PR campaigns and other marketing activities to create and promote a brand. All of this is vital and if you have not invested…
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Tweet This topic has come across my computer pages so many times in the past few weeks I just had to bring it to your attention. I have seen several very good, brief articles on the topic that you might want to read. The first was written by my friend and business partner, Ruben Estrada. …
Read MoreTweet I can’t remember where I first encountered this, but I have made some modifications and offer it here for your thoughts and responses. If anyone knows where the original is housed, please comment so we can all give credit to the author. Business Owner’s Declaration of Independence When in the course of human events…
Read MorePeople have choices. Especially during times of economic stress like we face today, people are careful to look for the greatest value. Often business owners default to the idea that greatest value is defined by lowest price. In some cases this is true, but even that default value has hidden within it this truth – the real question is what difference does it make. Your task, as the seller, is to know what difference you can make for the buyer and then make sure that you communicate that difference well.
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